
Showhomes Training & Education
Launch your staging career with the industry’s most trusted brand—and a training program built for success.
Become a Home Stager With Confidence
At Showhomes, we don’t just sell franchises—we cultivate thriving business owners who transform spaces and lives. Whether you’re new to home staging or ready to scale your creative career, our comprehensive training program equips you with the tools, systems, and strategies to become a standout in your market.
A Business, Not Just a Skillset
Home staging is more than design—it’s a business. That’s why Showhomes training goes beyond color palettes and furniture placement. We give you the knowledge and confidence to run a profitable, professional, and resilient enterprise from day one.
- Our curriculum is designed for entrepreneurs, creatives, and service professionals who want to:
- Start a new business with structure and support
- Turn a passion for interiors into a powerful income stream
- Scale an existing staging business into a premium brand
- Lead a team, not just deliver a service


From First Consult to first million Build Better
Business Planning & Strategy
- Market analysis and business modeling
- Defining your service mix and go-to-market strategy
- Growth planning and time management as an owner-operator
Finance & Performance
- Understanding your P&L
- Inventory investment strategy
- KPI tracking and pricing systems that protect your margins
Sales & Marketing
- Consultative selling to homeowners, agents, and developers
- Local marketing tactics and national campaigns
- Leveraging referrals, digital funnels, and repeat business
Branding & Reputation
- Building your professional identity
- Presenting with confidence online, in-person, and in print
- Capturing and showcasing your results for maximum impact
Design & Merchandising
- Foundations of interior design and layout
- Real estate merchandising for maximum appeal
- Curating furnishings for different buyer demographics
Staging Logistics & Project Management
- Scoping, planning, and executing home staging projects
- Coordinating crews, inventory, and install schedules
- Using checklists and dashboards to manage multiple jobs
Inventory Management
- How to build, track, and rotate inventory as a financial asset
- Vendor sourcing, warehousing, and fulfillment best practices
- Leveraging your inventory to drive profit across service lines
From Hustle to Enterprise
Many established stagers find themselves trapped in a cycle of creative execution with limited time to lead or grow. If you’re spending more hours in your business than on it, our advanced systems and education can help you:
- – Break out of the freelancer mindset
- – Lead a team without losing quality
- – Delegate with confidence
- – Turn referrals into predictable revenue
- – Build an asset, not just a service

What Advanced Training Unlocks
Our training for experienced stagers is less about “how to stage” and more about how to lead, grow, AND SCALE—with systems that support your vision.
Operational Frameworks
Proven workflows for client onboarding, quoting, and fulfillment. Dashboards to track installs, inventory, and team activity in real time. SOPs to standardize quality and reduce errors.
Financial Acumen
Strategic pricing strategies beyond the hourly model. Project-level profitability analysis. Long-term inventory ROI planning. Monthly coaching on your financial metrics.
Sales & Marketing Systems
Digital lead generation and conversion tools. Scripts and sales funnels tailored for high-end listings. Local marketing playbooks to win with agents and developers. Branding guidance to elevate your perceived value.
Team Development
Hiring pipelines and onboarding templates. Role clarity and delegation maps. Compensation models that motivate without overpaying.
Let's Build Dreams Together
Let's Stage Dreams Together
Showhomes is currently expanding into major markets nationwide. Don't miss your chance to win more listings while capturing an ancillary revenue stream.
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